Send the cold email that gets you the job you didn't apply for
The company isn't hiring, or at least not publicly, which is exactly why the email works. You've read their engineering blog post about migrating a legacy system, and you tell them, in one line, what you'd have done differently. No attachment, no "I've attached my résumé for your consideration" — just the observation and one number: the database you shrank from 40GB to 6GB last spring. You send it Wednesday morning, before ten. Most cold emails die in the inbox; this one gets opened because it isn't asking for anything yet. Three days later, a reply: "What are you doing next month?"
Practical
- Cost
- $0
- Best time
- Any time of year; send Tuesday to Thursday mornings
- Difficulty
- Moderate
- Time it takes
- 30–60 minutes to research and write
- What people get wrong
- People attach a résumé and open with generic flattery about the company's mission instead of naming one specific, verifiable thing the person built, and they describe themselves in adjectives rather than giving one measurable result.
- With
- Alone